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What Are The Key Benefits of Promotional Giveaways?

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Companies have been investing in promotional giveaways for decades now. Ever since the dawn of commerce entrepreneurs have used branded merchandise to promote their wares and service. There is a good reason for that. It is because it works. Providing promotional products is an effective way to engage with the greater public and make them aware of what you have to offer. So what are the key benefits of promotional giveaways? Read on to find out more.

Get Your Name Into The Community

There are stack of community events going on all the time. From opens days to festivals and the like, there are a myriad of opportunities to partake in government and non-government run activities. What better way to engage with the community than participate in these events. Indeed community event usually have one or more sponsors so there are a lot of opportunities abound.

Having that in mind promotional products are a great way to contribute to said event. Events which host large crowds of people are in need of many different products. Think for example printed lanyards. They are a necessity for attendees and organisers alike. What’s more printed lanyards offer a great opportunity for co-branding was they have such a large print area.

Increase Sales

There are a few ways you can increase your sales using promotional products. First there is the chance to alert customers to your product in the first place. But one of the great marketing tools you can use is “gift with purchase”. What better way to entice a new customer to buy your product than to offer a gift when that make a purchase. As an example you might think of a new coffee brand offering promotional coffee mugs as gifts.

Lots of large corporations already offer such items as part of their marketing strategies. Think McDonalds with their toys and glasses etc which they periodically offer. Their “Happy Meals” have been offering toys for years and even children’s books. If large corporations have cottoned on to the benefits of promotional giveaways then you should too.

Introduce a New Product

This is a classic way of incorporating promotional products into your marketing campaign. What better way to attract customers attention than with a nice little gift. Beverage companies often use a custom esky giveaway to promote a new product. It is an ideal combination of linking a new drink with the outdoor lifestyle that so many people covet. Sometime the custom esky is offered as a prize, which makes sense for a more costly product. Sometimes they just use them at events as a branding exercise.

Build Customer Loyalty

This is one of the most common reasons that corporations use promotional merchandise. Indeed in the USA, the national body known as Promotional Products Association Limited did a study which showed 62% of people remember the name of a company after they have received a promotional product. That is a very compelling case for their use.

So if you are looking at exploring the usage of promotional gifts in your next marketing campaign look no further. Brand Republic is here to show you the way so give us a call or drop us an email. Our friendly staff are aways here to help.

Best Way to Use a Microfibre Cloth to Clean Anything

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The Benefits of Microfibre Cloth

Microfibre cloths are one of the products that you don’t know how much you need until you have used one. With all the gadgets and such that we have sometimes a person can struggle to keep them clean. Especially items which have screens such as phones, TVs etc you need something that does a good job. If you want to know Best Way to Use a Microfibre Cloth you are about to find out.

Normal cotton cloths are great for somethings like wiping a bench or plate but if you have a delicate item they may not be so good. Also they tend to leave behind fluff which is even more annoying. That is where microfibre cloths comes into it. Whatever you are cleaning you can be pretty sure they will not leave behind any residual.

With all the benefits that they deliver make them great as branded products. Advance printing techniques like sublimation print make branding a breeze. It is no wonder that they have been embraced by marketers the world over. What’s more whether for personal use or as a branded item they are inexpensive so they won’t break the bank.

Microfibre (or microfibre in American English) is synthetic fibre which is  finer than one denier. That means it has a diameter of less than ten micrometers. In comparison a strand of silk is about one denier and about a fifth of the diameter of a human hair.

Microfibre cloths can be made by a variety of material but generally they are made variously of polyesters, polyamide, and polypropylene. Microfibre is not just reserved for making cloth but is also use in other applications. It  is commonly found in mats, knits, and weaves, for apparel, upholstery and industrial filters.

Great Promotional Phone Accessory

People tend to touch their phones and especially their screens a lot. You don’t have to be a motor mechanic to get your screen dirty. Considering that almost every operation of the phone requires it to be swipe off pressed it is no wonder it gets finger prints. Using it after eating doesn’t help much. That is why it is the ideal promotional phone accessory. The best thing is that it makes cleaning a phone so easy. All a person needs to do is turn it off and then wiping it gently with a dry cloth to remove fingerprints and smudges. In the event it doesn’t remove all the spots you just need to add some warm or soapy water. It eliminated the need for any chemicals which does wonders for the environment.

Other household and personal items which are easily cleaned include:

  • Laptops
  • TVs
  • Computer accessories like mice.
  • Fridges (they always get smudges)
  • Ovens
  • Kitchen cabinet doors
  • The list goes on and on…

How to Clean Your Mouse

If you wear glasses or know anyone that does then you know the need for microfibre cloth. Most good brands include then with every purchase as they know how essential an item they are for the owner. So if you are looking at using custom branded sunglasses for your next marketing campaign then you might want to consider pairing the two promotional items together. Something like the Biz Screen Cleaner is a great choice. It is inexpensive and look great with a sublimation print.

Lens Microfibre Cleaning Cloth

 

Whilst microfibre cloth works wonders once the cleaning is done you need to wash it also. Once you’ve soiled it  with dust and oils, you could probably through them in the wash. However you don’t want to get fluff on them from your clothes and towels. Some manufacturers recommend hand-washing them in warm water with no detergent and hanging them to dry.

In the event that it doesn’t do the trick you can add a smidgen of washing detergent but will probably not require much. Either way properly maintained your cloth will last for a long time. The longer the better for the environment.

Easily Promote Your Brand

If you are looking for an easy and inexpensive way to promote your brand you have found the right product. Whether on it on or bundled with other branded products consider custom printed microfibre cloth the way to go.

If you want to find out more fill out the form below and one of our wonderful staff will get back to you.

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    The 6 Best Water Bottles

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    Reusable water bottles that are a necessity in our modern, hydration-obsessed world. But finding the right one to match a persons’ taste can be challenging. Water bottles come in all shapes and sizes and are available in three different materials. They come in either plastic, stainless steel or glass depending on your needs. Here we discuss the 6 best water bottles available custom branding.

    Using a reusable water bottle is better for the environment than buying bottled water. Bottled-water production in the US alone in 2007 required somewhere between 32 million and 54 million barrels of oil, according to a study published in the journal Environmental Research Letters (PDF). That’s roughly 2,000 times as much as the energy cost of producing tap water, and bottled-water sales in the US have grown to 15 billion gallons in 2020, from 8.76 billion gallons in 2007. So encouraging reusable water bottles is a noble pursuit.

    It also makes economic sense to use reusable water bottles. For the consumers, bottled water is also a thousand times more expensive than tap water. Considering that nearly half of all bottled water sold is  was nothing more than  prepackaged tap water (PDF), and it becomes difficult to deny the value of a having a  reusable water bottle. This fact makes custom branded drink bottles are excellent addition to the promotional products industry. Below are some excellent options for both branding and marketing purposes.

    1. CamelBak Eddy+ Bottle

    This bottle has an integrated straw in the lid that features a plastic bite valve to keep it sealed. That is something anyone who has owned a CamelBak hydration pack will be familiar with. Just bite down to open the straw and release to seal it shut. That leak-free lid makes this bottle an ideal driving companion  as it fits in a cupholder and is easy to sip from while you’re keeping your eyes on the road. Also if you put the bottle into a bag, the bite valve folds down into the lid, shielding it from too much contact with the bag’s contents.

    The CamelBak Eddy+ Bottle is lightweight, extremely durable, and delivers easy hydration on the go. It is manufactured from crystal-clear Tritan which is odour-proof and BPA-free. The secure screw on lid has a carry handle and a flip valve which is spillproof when open, leakproof when closed and is easily removed for cleaning. It features a unique medical-grade silicone bite valve for easy, drip-free sipping.

    2. Nomad Drink Bottle

    Another great water bottle is the Nomad Drink Bottle which is a recyclable 750ml drink bottle made from BPA free, translucent, Tritan co-polymer.  It is impact and shatter resistant, dishwasher safe and odour resistant. They are also three lid styles and it can be supplied with both an optional carabiner and an optional gift box. The Nomad is always a popular choice for marketers.

    3. Action Sipper Bottle

    If you are looking for a slightly smaller water bottle then we have the Action Slipper. The Action Sipper Bottle is a BPA-free 500ml drink bottle that is manufactured from food grade polyethylene. It has a reliable screw on lid with a leak-resistant sipper mechanism. The bottle and lid can be mixed and matched in any colour combination from the standard colours at no extra cost. It is a cost effective promotional drink bottle for any occasion.

    4. Mirage Steel Bottle

    The Mirage Steel Bottle is a trendy 700ml stainless steel drink bottle with a timeless design and a secure screw on lid. If you are looking for something to stand out in the crowd then this is the one. The Mirage bottle laser engraves to a shiny steel finish, except for the silver bottle which engraves to a natural etch. Mirage is BPA free and can be presented in an optional black gift box or gift tube. Your customers will love receiving this great reusable water bottle as a corporate gift.

    5. CamelBak Carry Cap Vacuum Bottle

    Here we have another CamelBak water bottle. CamelBak is recognised as a global leader for designing and manufacturing innovative hydration solutions that last a lifetime. The CamelBak Carry Cap Vacuum Bottle  is 600ml and will keep drinks cold for six hours or hot for up to four hours.

    The bottle has a secure screw on lid that is leakproof when closed and features an ergonomic carry handle. The CamelBak logo is printed on the bottle and debossed on the lid. The bottle is BPA-free and laser engraves to a shiny steel finish. It is presented with a leaflet that contains care information and the Got Your Bak lifetime guarantee details. This is a great item if you are considering using a premium quality gift in your marketing campaign.

    6. Elixir Glass Bottle With Neoprene Sleeve

    The Elixir Glass Bottlecomes with a neoprene sleeve. It is a desirable 700ml borosilicate glass drink bottle which has a soft, insulating neoprene sleeve that keeps drinks cool for longer. Elixir has a secure screw on lid with a carry handle and a flip out drinking valve with a straw.

    Borosilicate is a lightweight glass that is exceptionally strong and shatter-resistant. It is a natural BPA-free choice for a clean, pure taste and it is a safe alternative to single-use plastics. It must be noted that the Elixir is not intended to be used with carbonated or hot liquids.

    So there you have it! The 6 best water bottles to use as promotional merchandise. If you want to know how they can help you then contact Brand Republic. Simply give us a call or fill out the form below.

     

     

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      Personalised Gifts For Your Next Golf Day

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      Golf days are a great way to have some fun with your staff and clients alike. Having a day out getting some exercise whilst enjoying the great weather this country has to offer can be very rewarding. It doesn’t hurt that we have so many world class golf courses to visit. When you are organising your event it is important to think of ways to make the memory last. What will enhance an already great day is some personalised gifts for your next golf day.

      1. Custom Esky

      The Esky (or cooler box) is the quintessential Australian product. It probably explains why the work esky (which is a registered trade mark) has been so synonymous with cooler boxes. A custom Esky is a great addition to any golf day. With such an outdoor event there is bound to be some cold drink so a custom esky branded with your company logo will have a great impact.

      The great thing about the custom esky is that they come in all sorts of sizes to suit your event. So if you have a lot of attendees you can opt for the large models. If it is something small that you require then your needs will also be met. Branding usually consists of a sticker but you can also apply a screen print or digital print on most occasions.

      2. Printed Umbrellas

      The golf umbrella is a staple for any golf day. Being outside all day long obviously results in excessive exposure to the sun. The need to remain sun safe means that a printed umbrellas are an absolutely must. They are invariable large which makes for a great print area and you know they will be in use time and again. That would explain why they are such a staple of the promotional products industry.

      The most popular types is the corporate golf umbrellas. That said they are not the only umbrellas that our customers choose. We also have vented umbrellas, storm proof umbrellas, automatic umbrellas, ladies umbrellas, telescopic umbrellas and parasols to name a few. So make sure you keep printed umbrellas in mind when organising your branded merchandise.

      3. Promotional Caps

      Just as with umbrellas promotional caps are not only great as a branded item but a necessary for out door events. Again long periods spent outdoor require protection from the sun. Unfortunately it is not practical to hold a golf umbrella whilst taking a swing so a custom brand cap is the next best thing.

      Whilst all promotional caps are idea for branding our Titleist Tour Performance Cap are a popular choice for golf days. They are a brand which people instantly associate with golf and look great co-branded with your logo. Recipients will also appreciate being handed such a quality item.

      4. Promotional Car Sun Shades

      Whilst it might not seem like the most obvious branded product so a golf day our promotional car sun shapes are an excellent option. Nobody like spending a pleasant day outdoors only to return to a scorching hot car. A car sun shade not only protects your dashboard from sun damage but also significantly reduce the temperature in your car. It is crazy that such a low cost item can have so much benefit.

      The best thing about promotional car sunshade is that they have an enormous print area. They are even more visible than printed umbrellas. So as well as adding your logo you can incorporate any other message that you want.

       

      – https://brandrepublic.flywheelsites.com/car-accessories/car-sun-shades/

      custom esky – https://brandrepublic.flywheelsites.com/sport-and-outdoor/esky/

      4 Incredible Benefits of Using Promotional Mugs For Your Brand

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      Coffee mugs  are one of the most practical products one could find. They are in use in every household and office and can be used for any number of beverages other than coffee. The fact that they are so inexpensive would explain their popularity in the promotional industry. Coffee mugs are one of the most used products when it comes to promoting brands. The large variety of mugs and price points makes for a very versatile product. Here are some practical ways to use promotional mugs to promote your brand. Behold 4 incredible benefits of using promotional mugs for your brand.

      Show your brands eco credentials

      When people thing about promotional mugs often they only think about ceramic mugs. The reality is that there is more to them than that. As well as stainless steel mugs, which a durable option, you are re-usable coffee mugs. These mug are becoming increasingly popular as corporations try to align themselves with products with eco-credentials. The trend away from single use cup has been embraced by consumers with zeal. It is only natural that companies and organisations would jump on board. After all we all live on this planet together so why not combine brand promotion whilst encouraging responsible consumption.

      Brand mugs of  better brand visibility

       

      Sometimes making your brand visible can be difficult in a saturated market. That is why brand visibility is so imports. This is where branded mugs are useful as they are a highly visible product. The greatest thing is that there are a variety of print options available so you can accommodate almost any logo. A good quality and well placed logo print on a branded coffee mug will do wonders to you image.

      Promotional coffee mugs are a great way to show case your brand. The print options available mean you can taylor the product to your making goals. Screen print and pad print options are great for solid colour logos up to 4 colours. The wrap around logo print option means you can go from end to end all around the mug. It even offers the option of full colour print. Similarly a sublimation print give you the chance to incorporate gradients and photos if necessary.

      Using promotional mugs as a corporate gift

       

      Good quality corporate gifts can be a great marketing tool for your business. Promotional mugs are popular for corporate giveaways, promotional events and trade shows. They are practical, versatile, and offer a high-perceived value. An array of options available from ceramic to re-usable, stainless steels and beyond. To enhance the gift a promotional coffee mug can come in a gift box which itself can be branded with your logo.

      Your customers will appreciate receiving promotional mugs as a gift with their orders. Since they are used daily they make for the perfect gifts.

      Custom branded coffee mugs are as affordable and effective

      For businesses big and small the popularity of coffee cups has never wained. Indeed their popularity has not only endure but grown in recent years. Printing your brand name and logo on promotional mug is relatively inexpensive. This makes them a great way to promote your brand. You can receive the benefits of mobile advertising and word-of-mouth promotion at a reasonable investment.

      Promotional mugs with short lead-time 

      Whilst there are a lot of promotional products which come from off-shore with coffee mugs it is generally local. Seeing they are a bulky and somewhat fragile product it is not practical to air freight them. With large quantity orders with longer lead-times sea freight might be an option but it is most practical to have them custom printed here in Australia. The good thing about that is there is a lot of local stock available. So if you have a tight deadline you won’t have to wait too long to get your promotional mugs delivered.

      So if you enjoyed 4 Incredible Benefits of Using Promotional Mugs then give us a call to find out more.

      4 Must Have Promotional Products For Students

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      Promotional merchandise has always been an integral part of marketing at universities. If you have been to an “O Week” at a university or college you would have noticed lots of goodies on offer. It makes sense because student require a lot of services to complete their education so there is no better way to connect with them. Below we will discuss the 4 must have promotional products for students.

      Finding the best promotional products to give to students and visitors on campus can be hard.  There are so many options which can make it confusing. We’ve come up with essential promotional products that you should be using when advertising your university or educational institution.

      1. Tote Bags

      There is are a lot of situations where promotional tote bags can be utilise in campus life. Student are always carrying around their text book and other educational material so it make sense to use a tote bag. Indeed lots of university library sell or give away tote bags to students, often with the institutions logo printed on it. Promotional tote bags are particularly helpful at the aforementioned “O Week” where lots of marketing material is being handed out.

      The best think about giving student custom branded tote bags is you know they will use them. Again and again! They will need them for shopping and other tasks which require multiple items to be transported in their person. So it only makes sense to consider them going forward.

      2. Webcam Cover

      Students spend hours on their computers. Whereas in the past they would have spent most of their time conduction research in the library now they also have the internet at their disposal. With the benefits that it offers also comes the dangers. That is where webcam covers can help.

      There have been many recorded cases of peoples webcams being hacked while in compromising situations. Your actions could become public if your webcam becomes hacked. To protect your privacy simply need to attach a webcam cover to your computer and activate it when it’s not in use to ensure you are not being watched.

      3. Hats and Caps

      Promotional caps are the most versatile choice of headwear to use for your corporate uniform or as a promotional product. A variety of business benefit from using branded caps to promote their goods and services to their customers. A custom-printed cap makes great gifts for employees and loyal customers, all the while creating free marketing for your products and services.

      Handing out branded hats is a way to make your brand stand out from all other institutions. Students tend to be out and about so you know your brand will be seen. Also it is important to encourage sun safe behaviour especially amongst our youth.

      Promotional caps, like most branded merchandise, are an inexpensive yet effective way to promote your brand. You can even bundle them in with other branded products such as promotional totes bags. The more the merrier I say!

      4. Personalised USB sticks

      For students and staff USB sticks are a great tool to store presentations, essays and important documents whilst in campus and beyond. USB sticks, also known as flash drives, come in all shapes and sizes with memory from 1GB to 64GB. So what ever your budget or target market you are sure to find something.

      Offering personalised USB stick custom printed with your logo is a great idea. Lot’s of universities and schools already use them as they appreciate the value that they have. The practicality of the product makes them idea for branding. There are also numerous branding options available such as pad print, laser engrave and digital print.

       

      Brought to you by Brand Republic.

      3 Great Promotional IT Products

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      Promotional IT Ideas

      In the world of promotional products there are often trends which come and go. For a period one category of products might be popular and then that changes. There is also the influence that seasons have on products use in marketing campaigns. Then there are those products which have become staples of the promotional world that have persistent appeal. One such category of products is promotional IT products. Promotional IT products are a category of items which are diverse and most of all practical.

      Printed USB hubs

      One such practical item is printed USB hubs. Lately some laptop manufacturers have been reducing and even eliminating USB ports in order to make their laptops thinner and lighter. Whilst a lighter and thinner laptop might have appeal it doesn’t make it easy for people who use a lot of USB gadgets. Whether plugin in your phone for charging or using a mouse or speakers there is always something plugged into your computer.

      This reality present opportunities to marketers. Printed USB hubs are a great way to promote any brand or business. They are small which makes them easy to ship. They are also relatively inexpensive so they won’t break the bank. Best of all they printed well and have good branding options. Apart from the standard screen print option you can also digital print with epoxy dome.

      Webcam Covers

      Another great promotional IT item is webcam covers In this era of web insecurity anything that make people feel safer about using the internet is being sort after. Webcam covers can be easily be attached to any computer or laptop which make them such a good item. They are also available with custom packaging which is great for branding. We have a number of models for you to choose from, both plastic and aluminium.

      Whilst the print area on webcam covers is small it is still big enough to print most logos. Best of all your brand will be right in front of the user every time they use their laptop so you know your brand will be ever present. Like USB hubs they are an inexpensive item so you can distribute more to your target audience. Custom printed webcam covers also come with a backing card for additional branding options.

      Personalised USB Stick

      Which brings us to one of the hottest promotional IT items of the last decade which is personalised USB sticks. Also know as promotional USBs they are probably one of the most prolific promotional product items in recent history. It is hard to imagine the last decade in promo without them. From the very start personalised USB sticks were embrace by the corporate world which is why they even featured in an episode of “The Simpsons”

      Personalised USB sticks come in so many different options it is incredible. There is just about a model available for any marketing campaign. What’s more you can even customise them to any shape you want with PVC USBs. It is no wonder they are still and integral part of the promotional products industry.

      Get Some Promotional IT

      If you are looking at launching a promotional marketing campaign soon look no further than the above aforementioned products. They are sure to hit the mark so why not give it a go? For more information simply fill out the form below.

       

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        The Benefits of Promotional Gifts

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        Promotional Gifts

        Companies are always looking at ways to expand their brands reach. Whether they are trying to reach new customers or connect with old one, there is a constant need to keep ones brand fresh in the market place. As such promotional products branded merchandise have become an integral part of brand management and growth. A large array of products ensures that there is an almost infinite combination available for companies from which to choose. Thus making promotional merchandise inseparable from any marketing campaign. The benefits of promotional gifts is indeed remarkable.

        Products available for use include everything from reusable coffee cups, printed paper bags and printed umbrellas just to name a few. Promotional products which just down on single use plastics, such as printed tote bags,  are particularly popular. In any case when it comes to promotional marketing you can’t go past branded products. Branded products should be the corner stone of any serious marketing campaign.

        Effective Marketing Tool

        There is a reason why companies and organisations continue to use promotional gift. They are effective! According to the BPMA ‘66% of participants claimed they could recall the brand on the promotional product they received within the past 12 months’. With such as impact it is not surprising that so many marketing departments choose to invest in them. Paired with a good digital or POS campaign they are an unbeatable option. The best thing is that the right choice of products is not only effective in attracting your customers attention but also cost effect.

        Great Return on Investment

        The large array of product options available as promotional gifts means you don’t have to break the bank. Promotional products come in all different shapes and sizes. They also carry different price points which means there will always be something to suit your budget. Look at pens for example. There are inexpensive plastic pens which are great for large volume promotions. Then you have metal pens for when you need to add value. Finally there are premium pens for occasions where you really want to make an impact or need to project exclusivity. Either way there is something for everyone.

        So if you are looking to create an effective marketing campaign look no further than branded products. The benefits of promotional gifts is huge for anyone wanting to take their brand to the next level.

         

         

        New Environmentally Friendly Balloons

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        Balloons are used for all types of occasions. They are used to enhance the ambience of a celebration and kids love them. Even corporations use printed balloons during events and functions. But do you know all the balloons are not safe for mother nature? Whilst they are fun to look at when the party is over the effects on the eco-system can be dire. With billions of balloon use annually across the world this could be a huge problem. Fortunately recent developments in balloon technology have seen them incorporate natural materials which pose less of a threat to the environment. Companies such as Brand Republic, a supplier of printed balloons, are investing heavily in manufacturing balloons from natural products such as latex.

        Latex is a biodegradable, natural substance that breaks down both in sunlight and water. Exposure to sunlight quickens the process, but natural micro- organisms attack natural rubber, even in the dark. When we see balloons floating away in the sky we often wonder want happens to them when they eventually burst or deflate. If they are the plastic variety then they can stay in the environment for decades and can end up in water ways. With latex balloons this is thankfully not the case. The new balloons are inexpensive so the transition be easy. Most balloon suppliers are shifting to biodegradable latex balloons to help safeguard the health of our planet. Having fun doesn’t have to cost the world it seems.

        It is not just the environment which is at stake here. Some balloons are so harmful, as they are made up of low-quality material, when a person blows the balloons it can be harmful to their health. Low-quality balloons often contain toxic chemicals that can affect a person’s health. Not a lot of people put a lot of thought into such a simple product. As with any product there can be difference between manufacturers and the processes they use. When people buy the right balloon it is not just for the health of the planet but their own as well. It is not just individuals that can be effected by the use of low quality balloons and corporations that use them in their promotions are starting to take notice.

        Printed balloons are widely used in the promotional products industry. Companies use them to promote their brands. They are also used during events such as company picnics and other celebrations. In the new age of corporate responsibility companies are starting to realise that even the small things need to be taken into account when enforcing their eco-credentials. It is no surprise then that even the humble balloon has fallen under the spotlight. This is why they are forming partnerships with suppliers that are taking the initiative and transitioning to latex. Purveyors of branded merchandise know that image is everything when it comes to corporate identity so acting responsible is the only way to go.